- Gregory E. Lang, Susanna Leonard Hill, Sydney Hanson
By: Harvard Business Review, Clayton M. Christensen, Mark W. Johnson, Rita Gunther McGrath, Steve Blank
HBR's 10 Must Reads on Business Model Innovation (with featured article "Reinventing Your Business Model" by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann)
Your company needs a winning business model to thrive--and it may soon need to reinvent that business model to survive.
If you read nothing else on business model innovation, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the
